massad real estate
BROKERAGE
project notes
THE WORK
Brand Strategy
Brand Identity
Marketing Strategy
Campaign Planning
Brand Collateral Design
Website Design
Marketing Implementation
Photography
BRAND ESSENCE
Polished, credible, substantial, disciplined, supportive
DETAILS
Massad Real Estate has grown into a significant, respected brokerage that encompasses residential and commercial real estate, as well as property management. Owner, George Massad, built an impeccable client experience, and needed his brand and marketing to accurately reflect that so that each new client immediately felt that essence from the very first touchpoint.
RESULTS
910%
Increase in website traffic year over year
10.6x
Digital ad campaigns performing 10.6x better than industry benchmark